About Us

The Pain Cloud® platform was created by EptivA Therapeutics, founded and managed by a world-class leadership team with over 50 years’ combined experience with global pharmaceutical market leaders, such as Pfizer and Roche.

About Us

The Pain Cloud® platform was created by EptivA Therapeutics, founded and managed by a world-class leadership team with over 50 years of combined experience with pharmaceutical giants such as Pfizer and Roche.

About Us

The Pain Cloud® platform was created by EptivA Therapeutics, founded and managed by a world-class leadership team with over 50 years of combined experience with pharmaceutical giants such as Pfizer and Roche.

Meet the team

Mark J. Field PhD

Co-Founder & CEO

Mark has over 30 years’ experience working in R&D, spanning research, clinical development and senior executive roles.

He led the research at Parke-Davis and Pfizer that identified Gabapentin (Neurontin®) and Pregabalin (Lyrica®) as analgesics. Lyrica now treats millions of pain patients, generating peak revenues of over $5 billion.

Mark invented the Personalized Analgesics® research approach and his research is documented in over 100 manuscripts.

He is a Fellow of the Royal Society of Biology and the Institute of Science & Technology and is a Visiting Lecturer at King’s College London.

Harald F. Casebourne Stock PhD

Co-Founder & Executive Chairman

Harald is the ex-CEO of Grünenthal, ArjoHuntleigh and OvaScience, with a leadership and board track record in large multi-national, mid-cap and early-stage bio-tech companies, both public and private.

He has a wealth of experience in Consumer Healthcare, Pharmaceuticals, Diagnostics, Medical Devices and Biotechnology and is passionate about women’s health, pain therapy and oncology.

We’re transforming the way pain is treated with Personalized Analgesics®. To find out more, contact us

Get in touch

Inbound tracking

Keep track of your Pay-Per-Click advertising sources with our inbound tracking.

Email integrations

Send automated messages through our integration with Mailchimp.

ROI indicator

Our ROI indicator will help you understand the value you are getting from the portals you use.

Team insights

Track the performance of your team with our team insights.

Live management reporting

Our live management reporting gives you great analysis, including how many of your leads have been contacted and how quickly at a glance.

Scoring and leaderboards

Our scoring measures the speed and success of your response to incoming leads.

Statistics dashboard

We provide real-time analysis through our statistics dashboard.

Missed enquiry alerts

We notify you by email if your response times aren’t meeting company standard.

Branded auto responders - email/SMS*

Ensure your customers enquiries are acknowledged using our configureable auto responders.

*Additional SMS charges apply

Branded lead qualifier

Qualify your tenant leads before making contact. We can even help you identify student enquiries.

Lead assign

Any easy way for Branch Managers to assign leads to their team.

Enquiry type identified

We identify your leads for you including: buyers, sellers, valuation opportunities, tenants, landlords, investors and many more.

Internal messenger

To guarantee they have been read, send referals or messages to your colleagues through Callwell.

Full contact history

Recording all your call outcomes through Callwell means all your history is in one place.

Manual call back

If you miss an instant call, you can make manual calls to your customers through the Callwell system.

All your leads in one place

Our dashboard shows all your leads from all your sources in one place an instant call to your branch for new enquiries, asking your agents to "Press 1" to initiate an immediate call to the customer. We can also schedule overnight and weekend leads to call your branch when it next opens.

Instant and scheduled calls

We generate an instant call to your branch for new enquiries, asking your agents to "Press 1" to initiate an immediate call to the customer. We can also schedule overnight and weekend leads to call your branch when it next opens.